We are currently updating our 2026 Goals and Budget information. We will be posting updates here as plans and funding are secured
Existing Outposts
BUSINESS CASE FRAMEWORK
Problem Statement
• The U.S. mental health crisis is deeply impacting veterans, public servants, leaders, youth, and families—eroding culture and weakening communities.
• Billions of dollars are being spent annually in systems that often produce limited long-term healing outcomes.
• Veteran disability and VA-supported programs are not achieving their full potential in restoring identity, purpose, and reintegration.
• The BLM faces mounting public concern and financial burden related to wild mustangs held in long-term holding facilities (~$15,000 per horse annually).
• Cultural fragmentation, burnout, addiction, depression, and isolation are increasing across generations.
Core Value Proposition
• Broken Arrow Wranglers operates as a cooperative model built on a unifying brand story of shared human brokenness and restoration.
• We create environments of freedom, safety, and belonging—where individuals do not need to ‘fix themselves’ before participating.
• Healing happens through embodied experiences with horses, community, purpose, and contribution.
Key Differentiators
• Leverages underutilized assets (ranches, horses, veterans on disability, rescue horses, mustangs).
• Veterans are recommissioned as leaders—receiving healing while serving youth and local communities.
• Integrates wild mustangs through BLM partnerships, offsetting federal holding costs.
• Proven model tested since 2019 with integrated clinical oversight through Shine His Light partnerships.
• Addresses both economic inefficiency and cultural fragmentation simultaneously.
Strategic Architecture
• Partner with local ranches to eliminate large capital infrastructure costs.
• Engage veterans on disability as trained facilitators and Outpost leaders.
• Integrate mustangs and rescue horses into rehabilitation and leadership programming.
• Deploy a structured, repeatable Outpost model designed for scale.
• Build partnerships with VA, BLM, schools, municipalities, and philanthropic organizations.
Optics & Public Perception Alignment
• Transforms veteran disability narrative from passive support to active recommissioning.
• Shifts mustang narrative from costly containment to cultural and therapeutic restoration.
• Creates a unified public story of healing—veterans, horses, youth, and communities restored together.
Financial Model & ROI
• Each Outpost costs approximately $150,000–$200,000 annually to establish and operate.
• Goal: Launch five Outposts.
• Cost savings generated through use of existing ranch infrastructure and veteran leadership model.
• Potential multi-million-dollar offsets in VA-related disability and BLM mustang holding costs.
• Long-term ROI includes workforce reactivation, reduced healthcare burden, strengthened families, and restored community leadership.
Cultural & Economic Impact
• Reactivates individuals into their authentic purpose and contribution.
• Strengthens families, schools, and organizations through embodied leadership experiences.
• Preserves and restores American cultural values through horse-led community engagement.
• Creates a scalable, in-kind economy model leveraging dormant resources.
Investment Thesis
• Investment directly supports solving the mental health crisis at systemic and cultural levels.
• Funding establishes scalable Outposts that multiply impact across regions.
• Blended return: measurable cost savings + long-term cultural and economic restoration.